Apple is now a Promoter Member of the Bluetooth Special Interest Group (https://www.bluetooth.org). Founded in 1998, it's a not-for-profit, non-stock corporation. The SIG owns the Bluetooth trademarks and oversees development of the Bluetooth standard.

The Bluetooth SIG’s main tasks are to: publish Bluetooth specifications; administer the qualification program; protect the Bluetooth trademarks; and evangelize Bluetooth wireless technology. Promoter members get voting rights on Bluetooth corporate matters and a guaranteed seat on the board of directors.

Other Promoter Members are Ericsson, Intel, Lenovo, Microsoft, Nokia and Toshiba. Apple will now have even more influence over the tech roadmap for Bluetooth.