General Imaging (http://www.general-imaging.com/us/), exclusive licensee of GE branded digital cameras, will showcase its new 2012 line on the eve of the Consumer Electronics Show at tonight's Pepcom Digital Experience event in Las Vegas. The cameras include:

° The X600 -- designed for the more serious photographer looking for higher power and performance, the X600 touts an 25X zoom, 14.4 CMOS megapixels and full, high performance 1080p HD recording capabilities. The GE X600 will be offered in black and white color options in the spring for an manufacturer's suggested price of US$199.99.

° X550 -- which features an Electronic View Finder for improved accuracy, 16 megapixels, Optical Image Stabilization, a powerful 15X zoom and 27mm Wide Angle lens to get you up close and personal with the action. The X550 will be offered in black and in white in the spring for an MSRP of $149.99.

° G100 -- designed for the photography enthusiast moving from a traditional point-and-shoot to a more powerful camera, the G100 is a compact bridge camera with a 28mm Wide Angle lens in the mega zoom category. It will ship in the first quarter in black, red or white for an MSRP of $179.99.

° E1410SW -- a "go anywhere camera," it boasts 14 megapixels and 10X optical zoom and is housed in a sleek design measuring .7-inches thick. The E1410SW is offered in black, brown, red or champagne and will ship in January for a suggested retail price of $159.99.

° C1440W -- features include Optical Image Stabilization, Face Auto Exposure, 14.1 megapixels, 4X zoom, 27mm Wide Angle lens, and the ability to capture videos in High Definition 720p resolution. It will be available in the spring in black, red and silver.

° J1458W -- a lithium-ion battery camera, the J1458W is equipped with a 5X optical zoom, 14.1 megapixels and a 2.7-inch screen. The J1458W will be available in 2012 in black, red and silver for an MSRP of $79.99.