Animation Pure and Simple with Toon Boom Digital Pro

Montreal (August 6, 2007) -- Emmy Award-winning Toon Boom Animation Inc.
today announced the release of Toon Boom Digital Pro, its latest
high-performance animation software. Packaged in an easy-to-use interface,
Toon Boom Digital Pro is the complete animation software for professionals,
offering advanced content creation, animation and compositing capabilities
within a single application.

Productivity tools such as state-of-the-art vector engine, palette
management, lip-sync, true 3D space, morphing and inverse kinematics enable
users to unleash their creativity. Toon Boom Digital Pro comes with
kick-start programs to ensure successful and seamless studio integration,
extensive training material and reliable customer support. Digital Pro is
the tool of choice for animation projects ranging from the simplest to the
most detailed, from digital to complete cut-out styles.

"We are committed to releasing easier-to-use products to meet the demand of
a broader range of users. Toon Boom Digital Pro certainly offers a smooth
creative experience, in addition to significantly reducing operational
costs with its integrated pipeline, leading-edge toolset and paperless
production. Combined with Storyboard Pro, Digital Pro offers all creative
minds the most advanced toolset to create animation digitally," shared Joan
Vogelesang, President and Chief Executive Officer at Toon Boom.

Feature highlights include:

1. Superior Animation Tools with a rigging tool made for robust framework,
morphing for automatic in-betweens, inverse kinematics for natural looking
animation, automated lip-sync, a virtual light table and a rotary animation
disk.

2. Asset Library to store animated cycles, sounds, effects, characters,
backgrounds, props, templates for reuse and to maximize the drawing
substitution tool to easily swap elements and create new poses and
expressions.

3. Advanced Palette Management to create colour models with independent
palettes, easily change colours of any element at any time during
production, all in real-time.

4. True 3D Space to place elements at different depths and automatically
preserve their perspective using the real-time multi-plane camera and
easily add a depth of field effect for an even more realistic render.

5. Sparkling Effects and Compositing to apply any combination of effects on
elements instantly anytime during the production using the effect network,
selecting from over 50 special effects and seeing changes implemented in
real-time with interconnected windows.

6. Unparalleled Image Quality, relying on a state-of-the-art real-time
vector engine and offering full resolution independence for outputs to
every media, from web and handheld devices to film and HD.

7. Artistic Style Unleashed to develop any project from cut-out animation
to frame-by-frame without having to compromise quality or style, and to mix
cut-out characters with traditional vector animation over bitmaps of 3D
rendered objects.

8. Integrated Workflow, covering all the production steps from
storyboarding to final rendering, working freely in a non-linear workflow.

Toon Boom Digital Pro is offered in three versions: commercial, educational
and personal learning edition. Toon Boom Digital Pro sells at $2,999 US and
is now available online at www.toonboom.com/products/digitalpro.

About Toon Boom Animation Inc.

Toon Boom Animation Inc. is the worldwide leader in animation software
solutions. Toon Boom carries entry level and high-end animation software
solutions for film, television, web, games, mobile devices and training
applications. Toon Boom's solutions also include powerful pre-production
tools ideal for all animated or live-action projects. In 2005, Toon Boom
was granted the Primetime Emmy Engineering Award by the Academy of
Television Arts & Sciences for its significant contribution made to the
animation industry targeted for television, in North America and throughout
Asia, Europe and the Middle East. In 2006, the IT Federation of Quebec
(FIQ) awarded an OCTAS 2006 in the Multimedia -- educational and cultural
sector category, for Toon Boom Studio V3. In 2007, FIQ awarded an OCTAS
2007 in the Technological Innovation category, for Toon Boom Storyboard Pro.

Toon Boom's client base ranges from major studios creating Hollywood
blockbuster animated films to individual animators creating their first
masterpieces. Market-leading studios using Toon Boom's products include
Nelvana, Warner Bros., Mercury Filmworks, China Central Television, Toonz
Animation India, Starburst Animation, Answer Studio, Alphanim, Cosgrove
Hall, Cromosoma and Lanterna Magica, to name a few. Some of the prestigious
productions done with Toon Boom's technology include Les Triplettes de
Belleville, Looney Tunes: Back in Action, The Rugrats, SpongeBob The Movie,
Curious George, Go West: A New Lucky Luke Adventure and The Simpsons Movie.

For additional information, visit Toon Boom at www.toonboom.com