Steve Jobs to Kick Off Apple's Worldwide Developers Conference 2001

CUPERTINO, California - April 17, 2001 - Apple today announced that Apple
CEO Steve Jobs will kick off its Worldwide Developer Conference (WWDC) with
a "fireside chat" with developers on Monday, May 21, 2001, at 9:30 a.m.

The five-day event, which runs from May 21-25, at the San Jose Convention
Center, will focus almost exclusively on Mac OS X, Apple's next generation
operating system, with in-depth technical sessions and a showcase of the
latest development tools.

Other Activities at Apple's WWDC 2001 include:

* more than 100 in-depth technical sessions and hands-on labs to get the
latest information on Mac OS X directly from Apple engineers and technology
experts;

* an Exhibitor Fair with the latest development tools and products; and

* the Apple Design Awards for: innovation, advanced Mac OS X look and feel,
use of Apple technologies and exciting new product entries to the Mac OS X
market.

Cost & Registration
The cost of the five-day conference is $1,595 (U.S.) per attendee with
early registration discounts available for Apple Developer Connection
Premier and Select members. Visit the Apple WWDC website
(http://www.apple.com/developer/wwdc2001) for additional registration and
pricing information.