FOR IMMEDIATE RELEASE

Contact:
Kristen Moriarty
Phone: 203-268-0030 x 3066
e-mail: kmoriarty@dataviz.com

DataViz Ships MacLinkPlus Deluxe, the Winner of Macworld's "Best of Show"
Award

-DataViz remains committed to the Mac market after Apple "unbundles"
MacLinkPlus-

Trumbull, CT (August 25, 1998) -DataViz(R) announced today the release of
an exciting new version of MacLink(R)Plus Deluxe, with the most dramatic
changes ever made to this "Mac survival Kit". This new version comes at a
pivotal time as Apple(R) is reducing the amount of third party software
included with the Macintosh OS over the next 3 months.

"Millions of Mac users will no longer have the compatibility they are
accustomed to when they purchase a new Mac. However they will be able to
depend on DataViz to provide the PC compatibility that has become so vital
in today's world. Apple's decision does not change DataViz' lifetime
commitment to the Mac," comments Dick Fontana president of DataViz Inc.

DataViz commits itself now more than ever to the Macintosh market by
providing even more compatibility in the form of upgrades and a "Deluxe"
version of MacLinkPlus 10.0 now available in retail locations. For the past
15 years MacLinkPlus has allowed Mac users to convert hundreds of file
formats between Macintosh and Windows computers. The new version of
MacLinkPlus Deluxe includes decoding and decompression, a sleek new user
interface, updated viewing technology, and new translators. MacLinkPlus
continues to live up to its reputation of being the "Ultimate Survival Kit"
for Macintosh users in a Windows world.

Decoding and decompression functionality introduced

MacLinkPlus ends e-mail attachment problems for good. MacLinkPlus works to
decode and decompress e-mail attachments that won't open, including ".zip"
files. It even handles compressed or encoded files that appear as "garbage
text" within the e-mail message itself. Mac users can now receive e-mail
attachments with confidence, no matter where they come from, regardless of
the e-mail software they are using.

Redesigned MacLinkPlus application and user interface

MacLinkPlus Deluxe introduces an entirely new user interface designed to
make it even easier for users to work with incompatible files, no matter
where they come from. Designed with Mac OS in mind, this new Power Mac
native interface takes advantage of Apple technologies like "Contextual
Menus" and "Drag and Drop". Mac OS 8 introduced Contextual Menus, which
give the user the ability to easily take action on any file on their
desktop with a simple "Control-Click." MacLinkPlus Deluxe allows the user
to access all its powerful compatibility related features through this
convenient one click method.

Quick viewing of documents with out opening the application

The new MacLinkPlus Deluxe includes enhanced viewing capabilities which
allow the user to get a quick view of text or graphics right from the
MacLinkPlus application or even from the desktop using Mac OS Contextual
Menus. The user can now quickly view a file without having to open the
application that created it or having to guess what application might be
able to help open the file. Also, MacLinkPlus has improved its file
recognition and provides richer information to the user about problematic
files.

New translators added to the existing translation library

DataViz includes new translators for Microsoft Word 98 and Excel 98,
Macintosh Edition, adding to the thousands of conversions supported between
different word processing, spreadsheet, database and graphics formats.
MacLinkPlus users can now open various Windows files in Mac Word 98 & Excel
98 or convert files into their favorite Mac applications.

Pricing and availability

This "Deluxe" version of MacLinkPlus 10.0 is available at several new
retail stores. MacLinkPlus sells for about $99 and is currently available
at fine retailers including CompUSA, Micro Center, Fry's Electronics and
MacWarehouse. The latest version is available to all existing MacLinkPlus
owners for $39.95. DataViz is a Connecticut company specializing in Mac/PC
file compatibility, PDA-desktop synchronization and Internet utilities. For
more information call (800) 733-0030 or visit www.dataviz.com