LaCie Offers Complete Burning Solution
With LightScribe Labeling For Any Operating System

- Burn professional looking discs with LaCie LightScribe drives
- Free LightScribe Labeler for Mac and Linux
- First-ever LightScribe support for K3b
- Mac software supports printing to multiple drives

PORTLAND, OR (October 2006) -- LaCie today announced it is the first to
offer a complete burning and LightScribe Direct Disc Labeling solution for
all operating systems. This includes the first-ever LightScribe Labeler
software for Linux, a new version of LightScribe Labeler software for Mac,
and SureThing LightScribe Labeler for Windows.

Innovative LightScribe technology enables consumers and businesses to burn
silk screen-quality labels on to LightScribe-enabled CDs or DVDs right in
the drive--no printing supplies are required. LaCie's LightScribe Labeler
for Linux offers direct-to-disc label burning for projects burned with K3b.
New Mac software is Universal and supports simultaneous printing to
multiple drives. Free software downloads for Mac and Linux are available at
www.lacie.com/lightscribe for anyone with a LightScribe-enabled drive.*

LaCie Product Manager Anne Bordet said, "We're the first company to offer
an all-in-one data writing and LightScribe labeling solution for all
operating systems. LaCie was first to ship a LightScribe-enabled CD/DVD
drive for the Mac, and now our user-friendly LightScribe labeling software
is available for free to Mac and Linux users with LightScribe-enabled
drives. With LaCie's complete burning solution, people can easily and
simply create professional looking CDs and DVDs on Mac, Linux or Windows."

LaCie LightScribe Labeler for Linux is simple and intuitive, allowing users
to burn customized images on to LightScribe discs in three easy steps:
import, resize, print. K3b Founder Sebastian Trueg said, "We're happy to
see that LaCie is developing tools for Linux users, and are pleased to work
with them to make it happen. With the LaCie LightScribe Labeler for Linux,
K3b users now have access to the latest disc-labeling technology from
LightScribe, and a complete burning solution thanks to LaCie."

LaCie LightScribe Labeler for Mac supports printing the same project on
multiple drives simultaneously. Multi-drive printing is quicker and costs
less than third-party DVD duplication services. Daisy-chain up to 999 units
together to create a duplicator-like effect and print hundreds of
professional-looking discs for events, business meetings, key customers and
more. LaCie LightScribe Labeler is designed to reduce CPU usage so the
owner can continue working on other jobs while printing completes.

"LightScribe is pleased to continue to work with LaCie to change the way
consumers and businesses burn and label their CDs and DVDs," said Kent
Henscheid, LightScribe Marketing Manager. "With these new solutions, now
customers with any operating system create great-looking disc labels
anytime, anywhere."

Availability

LaCie LightScribe-enabled CD/DVD burners and media are available via LaCie
websites and at major resellers worldwide. Please visit www.lacie.com
(http://www.lacie.com/)(http://www.lacie.com/) for more details.

About LightScribe

LightScribe Direct Disc Labeling offers consumers and businesses a simple,
no-hassle way to burn professional-looking, silkscreen-quality labels on
their CDs and DVDs. LightScribe extends optical media, recorders and
software through an integrated system of media with special laser-sensitive
coating, laser control and imaging drive modifications, and labeling
software enhancements. LightScribe uses the same laser that burns data in
the disc drive to create precise, iridescent labels. LightScribe technology
was developed and patented by HP. A business unit of HP, LightScribe
licenses its technology to optical industry leaders in drive and media
manufacturing and to hardware, media and software brands. Additional
information about LightScribe is available at www.lightscribe.com.

About LaCie

LaCie creates external storage solutions and color monitors that help
professionals and everyday users easily manage their digital lives.
Powerful technology combined with unique designs by the internationally
acclaimed Philippe Starck, Neil Poulton, Porsche Design GmbH, Ora-=CFto and
Karim Rashid make LaCie the world leader in storage innovation. Established
in France in 1989, LaCie is now headquartered in North America, Europe and
Asia and listed on the Paris Nouveau Marche (code 5431). For more
information, visit www.lacie.com.