Canon U.S.A. (http://www.usa.canon.com) has introduced a new line of
nine VIXIA high definition flash memory camcorders. The 2010
high-definition lineup includes Canon's flagship VIXIA HF S-series,
the compact VIXIA HF M-series and a new entry-level VIXIA HF R-series.

Some new features enhancing Canon's 2010 lineup include a new touch
panel LCD with an advanced tracking feature helping keep any subject
-- such as people, pets, or cars -- in focus and properly exposed.
Canon's new VIXIA lineup also includes an enhancement to its image
stabilization system and an all-new HD-to-SD Downconversion feature
allowing video to be easily uploaded to the web or burned onto DVDs.
Select 2010 VIXIA camcorders are compatible with Eye-fi SD Memory
Cards, allowing for wireless uploading of video content to a computer
or favorite video sharing site via the Eye-fi card's wireless
capabilities.

All of the new 2010 VIXIA High Definition camcorders retain Canon's
proprietary imaging technologies: a Genuine Canon HD Video Lens, HD
CMOS Image Sensor and DIGIC DV III Image Processor. The Canon Full HD
CMOS Image Sensor and DIGIC DV III Image Processor have been further
improved to reduce noise under low-light conditions and enhanced to
deliver more faithful reproduction of purple and blue tones for both
video and photos, according to Yuichi Ishizuka, senior vice president
and general manager, Consumer Imaging Group, Canon U.S.A.. All of
these proprietary technologies combine together to produce Full HD
video that is stunningly lifelike with astonishing detail and
clarity, he adds.

The Smart Auto mode utilizes Canon's DIGIC DV III Image Processor to
intelligently detect and analyze brightness, color, distance and
movement and automatically select the best setting for the scene
being recorded. Canon's new Touch & Track technology enables users to
select a subject on the Touch Panel LCD that the camcorder will then
recognize and track. This technology recognizes faces, objects, even
animals, ensuring that your subject will always be in focus and
properly exposed, according to Isizuka.

Relay Recording allows users to capture uninterrupted video when the
primary recording media is full. The camcorder will continue to
record a scene by switching from one memory source to the other as it
fills up. In addition to Canon's Dynamic SuperRange Optical Image
Stabilization, Powered IS provides an even higher level of
compensation for subtle hand movement at the telephoto end of the
zoom range. This new enhancement can be engaged by pressing the
Powered IS button on the LCD panel.

A new HD-to-SD Downconversion feature enables users to convert
recorded high-definition video to standard-definition files while
preserving the original HD video. These standard-definition files
make it even more convenient to share video online or create a DVD.
Advanced Video Snapshot mode has been upgraded to provide the
flexibility of capturing 2, 4, or 8 second video clips while
recording or during playback.

The Canon VIXIA HF S21, VIXIA HF S20 and VIXIA HF S200 Flash Memory
camcorders are Canon's premiere camcorders and come equipped with
varying levels of internal flash memory and all feature two SD card
slots. The VIXIA HF S21 and VIXIA HF S20 camcorders incorporate 64GB
and 32GB of internal flash memory, respectively, and the VIXIA HF
S200 records video directly to removable SD memory cards.

Recording Full 1920 x 1080 HD video, these camcorders feature a
Genuine Canon 10x HD Video Lens and a Canon 1/2.6-inch,
8.59-megapixel Full HD CMOS Image Sensor. All three models in the
VIXIA HF S-series include Canon's new 3.5-inch high resolution
(922,000-dot) Touch Panel LCD screen and include Touch & Track
technology. All of the models in this series also feature Canon's
Smart Auto, Relay Recording, Powered IS, HD-to-SD Downconversion, and
Advanced Video Snapshot.

In addition, the VIXIA HF S-Series includes a host of professional
features such as a built-in LANC terminal, and Native 24p (AVCHD)
recording. The VIXIA HF S21, VIXIA HF S20 and VIXIA HF S200 Flash
Memory camcorders are scheduled to be available in April, and will
have an estimated retail price of US$1399.99, $1099.99 and $999.99,
respectively.

The Canon VIXIA HF M31, VIXIA HF M30 and VIXIA HF M300 Flash Memory
camcorders offer consumers HD video in a compact and lightweight
body. The VIXIA HF M31 and VIXIA HF M30 incorporate 32GB and 8GB of
internal flash memory, respectively, and the VIXIA HF M300 records
video directly to an SD memory card. Recording Full 1920 x 1080 HD
video, these camcorders include a Genuine Canon 15x HD Video Lens, a
2.7-inch Touch Panel LCD with Touch & Track technology, Smart Auto,
Powered IS and Advanced Video Snapshot.

In addition, the VIXIA HF M31 and VIXIA HF M30 models both include
Canon's Relay Recording and HD-to-SD Downconversion. The VIXIA HF
M31, VIXIA HF M30 and VIXIA HF M300 Flash Memory camcorders are
scheduled to be available in April for an estimated retail price of
$799.99, $699.99 and $679.99, respectively.

The Canon VIXIA HF R11, VIXIA HF R10 and VIXIA HF R100 Flash Memory
camcorders are designed for the budget-conscious consumer who wants
Full 1920 x 1080 HD video. The VIXIA HF R11 and VIXIA HF R10 models
incorporate 32GB and 8GB of internal flash memory, respectively, and
the VIXIA HF R10 records directly to an SD memory card. All three
models also include a Genuine Canon 20x HD Video Lens, Dynamic IS,
Smart Auto and Advanced Video Snapshot.

Both the VIXIA HF R11 and VIXIA HF R10 feature Canon's Relay
Recording and HD-to-SD Downconversion. Additionally the VIXIA HF R10
will be available in three stylish colors, black, red, and silver.
The VIXIA HF R31, VIXIA HF R30 and VIXIA HF R300 Flash Memory
camcorders will be available in March for an estimated retail price
of $699.99, $549.99 and $499.99, respectively.

In addition to the new VIXIA High Definition lineup, Canon is also
introducing two standard-definition camcorders, the FS31, and FS300
Flash Memory camcorders. The Canon FS31 model records to 16GB of
internal flash memory, while the FS300 records video directly to an
SD memory card. Wrapped in a small package, the FS-series offers 41x
Advanced Zoom to help capture great video even at extreme telephoto
distances, as well as Dynamic IS, according to Ishizuka. In addition,
the Canon FS300 will be available in three fashionable colors,
silver, red, and blue. The Canon FS31 and FS300 Flash Memory
camcorders are available in March for an estimated retail price of
$349.99 and $299.99, respectively.