Today at the Worldwide Apple Developer Conference, Apple today
introduced the new iPhone 3G S, which the company says is "the
fastest, most powerful iPhone yet, packed with incredible new
features including improved speed and performance -- up to twice as
fast as iPhone 3G -- with longer battery life, a high-quality 3
megapixel autofocus camera, easy to use video recording and hands
free voice control.

iPhone 3G S includes the new iPhone OS 3.0, the world's most advanced
mobile operating system with over 100 new features such as Cut, Copy
and Paste, MMS*, Spotlight Search, landscape keyboard and more.
iPhone 3G S customers get access to more than 50,000 applications
from Apple's revolutionary App Store, the largest application store
in the world where customers have already downloaded over one billion
apps. iPhone 3G S offers twice the capacity for the same price with a
16GB model for just $199 and a new 32GB model for just $299.

And beginning today, iPhone 3G is available at the breakthrough price
of just $99 for the 8GB model -- a huge milestone for the high end
smartphone market.

"iPhone 3G S is the fastest, most powerful iPhone yet and we think
people will love the incredible new features including autofocus
camera, video recording and the freedom of voice control," said
Philip Schiller, Apple's senior vice president of WorldWide Product
Marketing. "And with a breakthrough price of $99, we are thrilled to
get iPhone 3G into the hands of even more users who want them."

iPhone 3G S offers incredible speed and performance, on average up to
twice as fast as iPhone 3G, so you can render web pages quicker and
launch applications faster. iPhone 3G S takes advantage of the OpenGL
ES 2.0 standard for stunning high-quality 3D graphics, making mobile
gaming and other graphic intense applications better than ever.
iPhone 3G S is not only faster, but with longer battery life you can
watch more videos, listen to more music, browse the Internet or keep
using your favorite apps even longer. The new iPhone 3G S also
supports 7.2 Mbps HSDPA for faster networking speeds.

iPhone 3G S features a new 3 megapixel autofocus camera that takes
amazing pictures and video, making it easier than ever to capture,
edit and share those moments instantly with family and friends. The
new autofocus camera adjusts focus, exposure, color and contrast for
the best possible image and includes an automatic macro focus for
extra close up shots. With the new "tap to focus" feature, you simply
touch the display to select an object or area of interest and the
camera automatically re-adjusts focus and exposure. You can record
incredible high-quality video clips and edit them right on your
iPhone 3G S by simply trimming the start and stop points. With iPhone
3G S you can send photos and video by email or MMS and post them to
MobileMe or YouTube with just one tap.

The voice control feature in iPhone 3G S offers hands free operation
for both iPhone and iPod functions. Simply speak the appropriate
commands into the built-in microphone or headset microphone to dial
by name or number. With voice control you can play your favorite
music by artist, album or playlist and activate the Genius feature by
saying "play more songs like this." You can also tell iPhone to pause
the music, play the next track, turn on shuffle or ask, "What's
playing right now?"

iPhone 3G S features a new built-in digital compass for instant
navigation. The Compass app shows you which way you are headed and
rotates as you change direction. You can orient yourself to true
north or magnetic north, and iPhone's built-in GPS automatically
displays the coordinates of your current location. The new built-in
digital compass is also integrated within Maps, so it automatically
orients any map to the direction you are facing.

iPhone 3G S provides new accessibility features including VoiceOver,
a screen reader that speaks what appears on the iPhone 3G S display,
enabling visually impaired users to make calls, read email, browse
web pages, play music and run applications. The new universal Zoom
function magnifies the entire screen, and the White on Black feature
reverses the colors on screen to provide higher contrast for people
with low vision. iPhone 3G S also supports Mono Audio which combines
left and right audio channels so that they can be heard in both
earbuds for those with hearing loss in one ear.

iPhone 3G S includes the new iPhone OS 3.0 software with more than
100 new features including: Cut, Copy and Paste; MMS; Spotlight
Search to search across iPhone or within Mail, Contacts, Calendar and
iPod; landscape keyboard for Mail, Messages, Notes and Safari;
expanded parental controls for TV shows, movies and apps from the App
Store; and the ability to capture and send audio recordings on the go
with the new Voice Memo app. iPhone 3.0 software also includes a new
Find My iPhone feature that works together with MobileMe so you can
locate your lost iPhone on a map, send a message that will appear on
the screen or play a sound to help you find it even if your phone is
set to silent. If you cannot find your iPhone, you can erase all data
and content on your iPhone with the new Remote Wipe feature. New
iTunes features available with iPhone 3.0 software include wirelessly
downloading movies, TV and audio programs as well as iTunes U so
students can download learning materials on the go.

iPhone 3G S gives users access to the revolutionary App Store, the
largest application store in the world with more than 50,000
applications. The App Store allows developers to reach tens of
millions of iPhone and iPod touch users around the world. To date,
customers have downloaded more than one billion apps from the App
Store. And with more than 1,000 new APIs available with the iPhone
SDK, developers can create even more innovative applications using
iPhone 3G S also features built-in Nike + iPod support making it an
incredible workout companion. Users simply place the optional Nike +
iPod sensor ($19) in their Nike + shoe to seamlessly connect with
iPhone 3G S to track miles run or sync with the latest generation gym
equipment.

iPhone 3G S will be available in the US on June 19 for a suggested
retail price of $199 (US) for the 16GB model and just $299 (US) for
the new 32GB model in both Apple and AT&T's retail and online stores,
Best Buy and Wal-Mart stores. iPhone 3G S requires a new two year
contract with AT&T for qualifying customers. iPhone OS 3.0 software
will be available on June 17 as a free software update via iTunes 8.2
or later for all iPhone customers. iPod touch customers will be able
to purchase a software update for $9.95 (US). Beginning June 8,
iPhone 3G will be available for just $99 (US) for the 8GB model. New
MobileMe features for iPhone require iPhone OS 3.0. MobileMe is
available for an annual subscription price of $99 (US). iPhone 3G S
will also be available in more than 80 countries in the coming weeks.
For further information about US and international pricing and
availability visit www.apple.com/iphone.