Software revenues grow twice as fast in emerging markets as in mature ones
TweetFollow Us on Twitter

Software revenues grow twice as fast in emerging markets as in mature ones

The worldwide software market grew 3.6% year over year in 2012, less than half the growth rate experienced in 2010 and 2011, according to the "International Data Corporation (IDC) Worldwide Semiannual Software Tracker."

Although some deceleration was expected, the economic contraction in the mature markets of Western Europe and Japan played a determinant role in the overall market performance, according to the research group. Meanwhile, the emerging markets of Central and Eastern Europe, Middle East, and Africa (CEMA), Latin America, and Asia/Pacific (excluding Japan, Australia, and New Zealand) enjoyed year-over-year growth of 7.2% in 2012. This was the fourth consecutive year of solid growth in these emerging markets, enabling them to collectively gain more than two points of worldwide market share over this period.

Mature markets still represent more than 85% of the worldwide software opportunity, but in recent years the strong growth in these emerging markets has attracted the attention of industry leaders. On the surface, the high-level competitive scenario within the emerging markets is not much different from mature markets, according to IDC (www.idc.com).

The five largest vendors are the same as in mature markets. However, there is a growing dependence on the emerging markets among these top players. Emerging markets now represent a higher share of global revenues for them than the market average of 14.4%. And emerging markets represent a higher share of Oracle and SAP revenues than for the other top players, representing more than 20% of their worldwide software revenue.

Among the top vendors, IBM, Oracle, and SAP stand out with growth rates that outperformed even the emerging market average. For IBM, the Latin America database and data management business was very successful in 2012 as was the application server business in CEMA and Asia/Pacific. In addition, IBM's software solutions have shown high double-digit growth rates in all emerging regions.

Oracle enjoyed similar results for its database and data management solutions across all emerging regions while its ERM business was a top performer in Asia/Pacific. But the fastest growing vendor among the top 5 within the emerging markets was SAP. Its ERM market positioning was particularly good, growing at a double-digit pace, while its CRM and SCM solutions also experienced high double-digit growth, especially in Latin America and Asia/Pacific. SAP's data management and infrastructure software solutions also contributed to the vendor's overall performance within the emerging markets.

"The competitive scenario in Latin America is revolving around emerging trends such as converged systems, where software-driven solutions have generated demand for Oracle's Exa offering, particularly in Brazil. SAP has capitalized on Hana and its customer-centric portfolio around mobility, advanced analytics, and big data," says Cesar Longa, software program manager in IDC Latin America.

 

Community Search:
MacTech Search:

Software Updates via MacUpdate

Latest Forum Discussions

See All

Combo Quest (Games)
Combo Quest 1.0 Device: iOS Universal Category: Games Price: $.99, Version: 1.0 (iTunes) Description: Combo Quest is an epic, time tap role-playing adventure. In this unique masterpiece, you are a knight on a heroic quest to retrieve... | Read more »
Hero Emblems (Games)
Hero Emblems 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: ** 25% OFF for a limited time to celebrate the release ** ** Note for iPhone 6 user: If it doesn't run fullscreen on your device... | Read more »
Puzzle Blitz (Games)
Puzzle Blitz 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: Puzzle Blitz is a frantic puzzle solving race against the clock! Solve as many puzzles as you can, before time runs out! You have... | Read more »
Sky Patrol (Games)
Sky Patrol 1.0.1 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0.1 (iTunes) Description: 'Strategic Twist On The Classic Shooter Genre' - Indie Game Mag... | Read more »
The Princess Bride - The Official Game...
The Princess Bride - The Official Game 1.1 Device: iOS Universal Category: Games Price: $3.99, Version: 1.1 (iTunes) Description: An epic game based on the beloved classic movie? Inconceivable! Play the world of The Princess Bride... | Read more »
Frozen Synapse (Games)
Frozen Synapse 1.0 Device: iOS iPhone Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: Frozen Synapse is a multi-award-winning tactical game. (Full cross-play with desktop and tablet versions) 9/10 Edge 9/10 Eurogamer... | Read more »
Space Marshals (Games)
Space Marshals 1.0.1 Device: iOS Universal Category: Games Price: $4.99, Version: 1.0.1 (iTunes) Description: ### IMPORTANT ### Please note that iPhone 4 is not supported. Space Marshals is a Sci-fi Wild West adventure taking place... | Read more »
Battle Slimes (Games)
Battle Slimes 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: BATTLE SLIMES is a fun local multiplayer game. Control speedy & bouncy slime blobs as you compete with friends and family.... | Read more »
Spectrum - 3D Avenue (Games)
Spectrum - 3D Avenue 1.0 Device: iOS Universal Category: Games Price: $2.99, Version: 1.0 (iTunes) Description: "Spectrum is a pretty cool take on twitchy/reaction-based gameplay with enough complexity and style to stand out from the... | Read more »
Drop Wizard (Games)
Drop Wizard 1.0 Device: iOS Universal Category: Games Price: $1.99, Version: 1.0 (iTunes) Description: Bring back the joy of arcade games! Drop Wizard is an action arcade game where you play as Teo, a wizard on a quest to save his... | Read more »

Price Scanner via MacPrices.net

Apple’s M4 Mac minis on sale for record-low p...
B&H Photo has M4 and M4 Pro Mac minis in stock and on sale right now for up to $150 off Apple’s MSRP, each including free 1-2 day shipping to most US addresses. Prices start at only $469: – M4... Read more
Deal Alert! Mac Studio with M4 Max CPU on sal...
B&H Photo has the standard-configuration Mac Studio model with Apple’s M4 Max CPU in stock today and on sale for $300 off MSRP, now $1699 (10-Core CPU and 32GB RAM/512GB SSD). B&H also... Read more

Jobs Board

All contents are Copyright 1984-2011 by Xplain Corporation. All rights reserved. Theme designed by Icreon.