If Netflix’s decisions on marketing its hundreds of original shows seem highly calculated... that’s probably because they were. Netflix has outlined how it uses AI to market shows and predict their success in ways that conventional box office numbers...

Few brands are as well-known and well-liked as Apple. The Apple brand, which adorns everything from smartwatches and tablets to earphones and computers, is a hallmark of innovation in design, excellence in quality and the list goes on. So, it comes a...

Google’s Portrait Light feature can make some of your more mediocre photos look a lot better by giving you a way to change their lighting direction and intensity. The tech giant launched the AI-based lighting feature in September for the Pixel 4a 5G...

The market shouldn't pay too much attention to how much of TSMC's 5nm production is utilized by Apple, TF Securities analyst Ming-Chi Kuo suggests, with changes in production likely to be more due to seasonality than unexpectedly low iPhone 12 demand.Shifts in share prices of Apple's suppliers have taken place based on the suggestion that Apple's A14 SoC production will be utilizing approximately 80% of TSMC's 5-nanometer capacity in the first quarter of 2021, lower than the 100% utilization level for Q4 2020. It is thought that this utilization drop represents a reduction of demand for the iPhone 12 series, in turn forcing Apple to cut orders from the chip foundry.In a note to investors from TF Securities seen by AppleInsider, Ming-Chi Kuo writes it would be "an overly optimistic erroneous expectation" to believe the utilization...

We all know that the best way to keep our Macs running smoothly and efficiently is to occasionally clean out junk files — you know, those files that show up from websites, old log files, and more. Cruft from websites both good and bad can slow things down as well, which is why Outbyte MacRepair ($29.99 for a one-year subscription) is here to help!

Outbyte MacRepair scans your computer for performance issues, security threats, junk files, and unused apps that clog up your valuable Mac storage space. It also has an effective duplicate removal feature and can help to identify and remove potentially harmful software. The majority of the legwork is automated, you’re given clear and...

Apple faced several challenges in the development and manufacturing process of the iPhone 12 models in 2020 due to the COVID-19 pandemic, which led the company to launch the new iPhones in two stages. For 2021, the company will be able to launch the iPhone 13 models on regular schedule, says reliable analyst Ming-Chi Kuo.

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The OnePlus 9 now appears to exist as more than just some renders, and it might be good news if you’re pining for the upcoming not-quite-top-tier smartphone. PhoneArena has obtained what it says are leaked photos of the OnePlus 9 that shed more light...

Apple's new M1 Mac mini is proving to be a popular entry point into the Mac lineup this holiday season, and shoppers looking for a well-equipped model can save an impressive $100 to $150 on units with 16GB of memory.Exclusive M1 Mac mini discountWhether you've been waiting to take the plunge into the Mac ecosystem or simply enjoy the Mac mini's compact form factor, Apple's latest M1-equipped mini is a great way to enjoy Apple Silicon without breaking the bank.

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Enlarge / Oracle's previous headquarters in Redwood City, California. (credit: David Paul Morris/Bloomberg via Getty Images)

Oracle is moving its global headquarters from Silicon Valley to Austin, Texas, the company announced in a filing with the Securities and Exchange Commission.

"Oracle is implementing a more flexible employee work location policy and has changed its Corporate Headquarters from Redwood City, California, to Austin, Texas," Oracle wrote in its quarterly SEC filing. "We believe these moves best position Oracle for growth and provide our personnel...

2021 Ford Bronco Sport first drive: Worthy of the nameZac Plamer, AutoblogThe highly anticipated return of the beloved Ford Bronco is almost here. Unless you jumped on the reservation list early, you might have to wait a while to get one yourself, bu...

iMessage has become a popular way to communicate since its release with iOS 5 in 2011. In the following years, it’s added new features and been added to more devices. Today, you can use iMessage to communicate over LTE or Wi-Fi using an iPhone, iPad, Mac, or even an Apple Watch. iMessages boasts end-to-end encryption, so not even Apple can read your messages. It’s become one of the most comfortable and secure ways to communicate with friends and family. The problem with iMessage is it has become a business communication tool, and terrible at it. iMessage at work might also cause your company legal problems in the future as well.

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Employees in an iPhone production facility in India became violent on Saturday, over claims workers are not being paid what they were allegedly promised by Apple assembly partner Wistron.The Friday night-shift at the Narasapura manufacturing plant operated by Wistron saw violence prompted by a pay dispute. Most of the 2,000 staff working at the operation are said to have caused destruction to property, including furniture, assembly units, and set fire to vehicles at the location, prompting a police response.The offices of senior executives were targeted by the employees, reports The Times of India, with broken glass and doors seen in videos filmed by attending employees.

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iCloud Photos is probably one of the most impressive services that Apple is currently running. It’s built into every iOS, macOS, and tvOS device (and iCloud.com), and Apple has to be syncing billions and billions of photos and videos across its data centers. As good as iCloud Photos is, it still lacks a proper family sharing feature to help families unify their photo libraries.

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Synology has introduced its next-generation 8-bay NAS, the US$949.99 DS1821+, which is designed for high-capacity and high-performance data management and storage. 

The DS1821+ utilizes the quad-core AMD Ryzen processor that helps deliver over double the computing power over its Intel predecessor, according to Synology Product Manager Julien Chen. This provides faster performance and response time across Synology Drive, Surveillance Station, Moments, and more.
Built-in support for two Synology SNV3400 NVMe SSD cache drives allows up to a 20x throughput performance boost for commonly accessed data, says Chen. For increased networking performance, an optional PCIe 10GbE NIC2 can be installed which reaches over 2312.97 MB/s sequential reads, and 1149.89 MB/s sequential writes.

The DS1821+ provides eight drive bays with the ability to expand to 18 with the use of expansion units....

Nearly all of Apple’s MagSafe accessories for iPhone 12 provide a decent amount of value. But one of them has so much underutilized potential coupled with an astronomical price tag. Of course, I’m talking about Apple’s new MagSafe Sleeve.

Apple has been making really high-quality leather sleeves for various products for a couple of years now but the MagSafe Leather Sleeve is unique. Not only does the MagSafe Sleeve include a card slot, it also has a window that displays the clock and occasionally pertinent information. Unfortunately, Apple hasn’t taken full advantage of what it’s created.

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AirPods Max are finally here and now available for ordering. Apple’s new over-ear headphones were announced this week with spatial audio, active noise cancellation, and more. Now we want to know if you’ve already ordered AirPods Max, or if you’re still considering buying them.

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Apple has confirmed on its website that support for Apple Pay in Mexico will arrive sometime in 2021.Credit: AppleThere have been indications that the company is preparing for Apple Pay's launch in Mexico. Earlier in December, Apple updated its website to say support was coming "very soon."

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Enlarge / The iPhone 12. (credit: Samuel Axon)

As rumored many months ago, Apple's silicon ambitions don't end with replacing Intel CPUs with its own in Macs—it plans to ditch Qualcomm modems in favor of its own custom-designed chips for iPhones, according to Apple hardware tech lead Johny Srouji.

Srouji confirmed the company's plans when speaking to employees during an internal town hall meeting, as reported by Bloomberg today. Apple acquired Intel's 5G smartphone modem business last summer. That acquisition of Intel's intellectual...

U.S. public schools are acquiring forensic tools meant for police and military use to hack into student and faculty iPhones across the U.S.Cellebrite can be used to hack into student's iPhones depending on security settingsApple places privacy and security above all else when designing the iPhone, yet government facilities and institutions like the FBI continue to seek backdoors for "the greater good." Despite pressure from the United States and Australian governments, among others, Apple has not broken its encryption or created a back door.

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Automaker Tesla has managed to hit a $600 billion market capitalization with a much smaller business than Apple and Amazon when they crossed the same threshold, Morgan Stanley says.Credit: TeslaIn a note to investors seen by AppleInsider, a group of Morgan Stanley analysts contextualized Tesla's new market valuation by taking a look back at the business size, valuations, and market conditions surrounding Apple and Amazon when they both hit the $600 billion mark.

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The company behind Cydia, an iPhone app store that launched before Apple's own App Store, has sued Apple arguing that Apple has monopolized the market for iOS app stores, violating antitrust law in the process.

When the iPhone was introduced in 2007, it didn't have any mechanism for natively running third-party software. Instead, Steve Jobs encouraged developers to create Web apps that would run in the iPhone's Safari browser.

But people soon figured out how to jailbreak the iPhone and began making iPhone apps without Apple's help. Seeing an opportunity, software developer Jay Freeman created a program called Cydia that made it easy for users to download and install native iPhone apps—an app store before the App Store.

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Qualcomm and Apple were once engaged in a bitter legal battle over cellular modems and licensing, but now Qualcomm president Cristiano Amon has praise for Apple’s newest M1 chip. In an interview with The Verge, Amon said that the success of the M1 “validates” Qualcomm’s beliefs in the future of computing.

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Sixteen cases of coronavirus were confirmed at CBS Studio Center's Radford lot, where the Apple TV+ comedy "Mythic Quest" was set to wrap up production this week."Several team members of the Lionsgate-produced television series Mythic Quest have tested positive for COVID-19. They are currently in quarantine, and other staff members have been notified," a Lionsgate representative told Variety."We are following the extensive health and safety protocols we have in place, and production on the series has been suspended since last Friday when we learned of the positive tests. The health and safety of our 'Mythic Quest' team is our highest priority."

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If there’s one thing this year has taught us, it’s about the fragility of life. The thought of leaving our loved ones to fend for themselves is harrowing, especially if you’re a new parent. Try as we might, we weren’t meant to live forever, but that...

Wemo has been a long-standing HomeKit supporter, and it has continued to grow that support with its new outdoor outlets, and we've put it to the test, just in time for the holidays.The new Wemo smart outdoor outletThe new Wemo Wi-Fi Smart Outdoor Plug is a weather-resistant option to control any outdoor accessories you may need to provide power to. The most obvious use of this is holiday lights, be it Christmas, Chanukah, or any other winter holiday you want to light up the exterior of your house for.

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PCMag lead mobile analyst, Sascha Segan, reports on new research from Wave7 indicating that the iPhone mini isn't making a big splash when it comes to sales. Key highlights from the report include:

° In its first month of sales, the iPhone 12 mini was the least popular of Apple's four new iPhone models, accounting for only 4% to 5% of sales at each of the major carriers.

° Sales reps and carrier stores noted that the 12 mini has the "softest demand.”

° The 12 mini isn't taking off at prepaid carriers either. Instead, the even less expensive iPhone SE has been the big seller,...

Alba: A Wildlife Adventure is the latest addition to Apple Arcade, Apple’s US$4.99/month or $49.99/year game streaming service that has over 130 games,. It's available for the the iPhone, iPad, Apple TV, and Mac. It’s also available as part of the Apple One bundle.

Here’s how the game is described: Join Alba as she visits her grandparents on a Mediterranean island. She is ready for a peaceful summer of wildlife exploration with her friend Ines, but when she sees an animal in danger, she realises she needs to do something about it!

This is truly a Mediterranean paradise if you ignore all the litter! From the idyllic beaches to the ancient castle overlooking the town a whole...

Apple has shared a trailer for the second season of its Apple TV+ series, “Dickinson,” which has already been renewed for season three.

Created, written and executive produced by Alena Smith, and starring Academy Award and Golden Globe Award nominee Hailee Steinfeld, who executive produces, the second season of “Dickinson” will premiere globally on Apple TV+ with the first three episodes on January 8, 2021, followed by new episodes weekly, every Friday. 

In the second season, Emily Dickinson (Steinfeld) is pulled out of her private literary life and thrust into the public eye, while struggling with the sense that the pursuit of fame might be a dangerous game for her to play.

Season two of “Dickinson” will reunite Steinfeld with returning ensemble cast members Jane Krakowski, Anna Baryshnikov, Ella Hunt, Toby Huss and Adrian Blake Enscoe, as well as...

These USB portable chargers from Anker, Mophie, Xiaomi, and others will keep your Android or Apple phone charged while you're on the go.

Today’s best deals include AirPods returning to Black Friday pricing, official iPhone cases from $10, and a 1-day sale on MacBooks and iPads. Head below for all that and more in the latest 9to5Toys Lunch Break.

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Some HomeKit projects are about convenience, some are about security, and others are just for fun. The Philips Hue Play lights certainly fit in the last category of HomeKit products.

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As the holidays inch closer we’re still seeing solid deals on some of the latest gadgets. Even though most of the flagship deals have come and gone now that Black Friday and Cyber Monday have passed, you’re still able to save a lot of money on speake...

From December 13–24, you can discover art and design around the world with The 12 Days of Apple Stores. It’s easy to join in the fun and add a festive widget to your Home Screen.

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When I saw that Flic HomeKit-compatible smart buttons were available, I had to take them for a spin.

Second-generation Flic smart home buttons now have HomeKit compatibility, along with multi-color LEDs to indicate the status of the device they control.

The original Flic buttons from Shortcut Labs could control a reasonably wide range of devices — including Ikea, Nanoleaf, Lifx, Lightify, Philips Hue, Sonos, Spotify, and WeMo — but HomeKit support now makes them suitable for a much wider range of smart home products…

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The post Review: Flic 2 HomeKit-compatible smart buttons are kind of addictive...

Listen to a recap of the top stories of the day from 9to5Mac. 9to5Mac Daily is available on iTunes and Apple’s Podcasts app, Stitcher, TuneIn, Google Play, or through our dedicated RSS feed for Overcast and other podcast players.

Sponsored by Direct Mail: Create and send great looking email newsletters with Direct Mail, an easy to use email marketing app for the Mac. Get started for free and save 10% when you sign up for any pricing plan. 

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Amid the expansion of its video/audio features in the Twitter app and increasing competition, it looks like Twitter may be planning to retire its live broadcasting app Periscope.

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If you missed the opportunity to buy Apple’s AirPods at a discount during the Black Friday weekend, you have another chance now. AirPods with the wired charging case have returned to $110, which is $50 off their normal price and $20 cheaper than the...

The animated, family friendly (and acclaimed) film "Wolfwalkers" is now available on Apple TV+.

Here’s how it’s described: “In a time of superstition and magic, when wolves are seen as demonic and nature an evil to be tamed, a young apprentice hunter, ROBYN, comes to Ireland with her father to wipe out the last pack. But when Robyn saves a wild native girl, MEBH, their friendship leads her to discover the world of the Wolfwalkers and transform her into the very thing her father is tasked to destroy.”

Apple TV+ is available on the Apple TV app in over 100 countries and regions, on over 1 billion screens, including iPhone, iPad, Apple TV, iPod touch, Mac, select Samsung, LG, Sony, and VIZIO smart TVs, Amazon Fire TV and Roku devices, PlayStation and Xbox consoles, and at tv.apple.com, for US$4.99 per month with a seven-day free trial. For a limited time, customers who purchase a new...

Apple has released a trailer for the second annual Apple Music Awards that “recognize the best and boldest musicians of 2020 and their enormous impact on global culture.”

They honor achievements in music across five distinct categories, and winners are chosen through a process that reflects both Apple Music’s editorial perspective and what customers around the world are loving most. The winners for global Artist of the Year, Songwriter of the Year, and Breakthrough Artist of the Year were hand-selected by Apple Music’s global editorial team; the awards for Top Song of the Year and Top Album of the Year are based on streaming data that is reflective of what Apple Music subscribers have been listening to this year.

The Apple Music Awards celebration kicks off Monday, December 14, with a week of special...

ARM-based Windows 10 PCs like the Surface Pro X have been limited to running non-native apps with 32-bit code — frustrating when many apps are either 64-bit only or are more capable using the newer technology. You won’t be quite so limited if you’re...

Whether you dj for fun or profit, Future.dj is one of the best known music mixers for Mac and Windows. With a flexible and advanced feature set, Future.dj sets itself apart from the competition with tools that make seamless transitions between beats easy and smooth. It’s on sale today for just $24.99, half off the usual $50 price.

Meet Future.dj Pro. Equally used by both bedroom and professional DJs alike, this mixing app lets you unleash your creativity and create sicker beats and music. With three vertical waveforms per deck, you can easily align your beats and enjoy real-time audio signal monitoring. Future.dj Pro lets you mashup tracks, mix videos or karaoke, and make song...

Now’s a good time to grab a gaming mouse, keyboard or headset if you’re in need of an upgrade or you’re still searching for a good gift for the gamer in your life. Best Buy has a one-day-only sale on Razer peripherals today and included in it is one...

Apple launches over-the-ear AirPods Max headphones, MagSafe Duo review, Fitness+ launches December 14, and the FTC files suit against Facebook seeking to break up Instagram and WhatsApp.AirPods MaxAfter living with the M1 MacBook Pro for several weeks, we've run into issues with audio recording and app compatibility. While battery life and speed is still impressive, here's exactly what issues early adopters will have to work around while developers work to update their apps for Apple Silicon.

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This week, Cherlynn and Devindra dive into Apple’s newest headphones, the AirPods Max, and discuss if they’re actually worth $549. They also chat about the FTC’s antitrust charges against Facebook, and Warner Bros.’ decision to premiere all of their...

People wind up with a new name, often one that better reflects who they are or have become, for all sorts of reasons. macOS can keep up with the name you use, so you aren’t staring at your past identity indefinitely. It’s not obvious, but you don’t have to dig into the guts of macOS, either. Just take care to follow steps carefully.

There are a couple of requirements:

• You can’t change the name of an account while logged into the account you’re changing, so you have to have least two accounts on the Mac.
• You must have administrative access from the account you log into to change the other account’s full name.

Warning! As with anything involving system-level changes, I strongly recommend initiating a manual Time Machine backup or updating a clone on an external drive in case something goes wrong.

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FibroGenesis, a Texas-based regenerative medicine company focused on tissue regeneration and chronic disease reversal using Human Dermal Fibroblasts (HDFs), has announced the incorporation of Apple Watch to monitor patients through the course of global studies using PneumoBlast, for the treatment of Acute Respiratory Distress Syndrome (ARDS) in patients affected by COVID-19.

The Apple Watch will be integrated into FibroGenesis Trial Analytics Platform (FibroTap), a proprietary online platform developed as a follow-up tool for clinical studies, with the goal to track and continuously monitor in real-time, physiological signals from the Apple Watch.  The signals will make it possible to identify patients who may be falling ill or developing adverse events and enabling rapid intervention by medical staff, according to FibroGenesis CEO Pete O'Heeron.

He adds that researchers at...

After surpassing its own projections for Disney+ in year one — and facing unprecedented issues for its theatrical and theme park businesses — Disney is leaning even harder into streaming. During a presentation for investors on Thursday, it pitched a...

The state of California has expanded access of its CA Notify app to all in the state, after originally deploying the app in a pilot program at UC Berkeley in November, which later expanded to other UC campuses. 

he statewide launch of the app, announced by California Governor Gavin Newsom on Monday, means that the tool based on Apple and Google’s exposure notification API [application programming interface] will be available for download and opt-in use to anyone with a compatible iPhone or Android device as of this Thursday, December 10, reports TechCrunch.

In April Apple and Google announced a joint effort to help governments and health agencies reduce the spread of COVID-19 via the use of Bluetooth technology. The companies’ solution includes application...